Marinoid is gearing up slow and steady as expected. We did not start this digital marketing agency as a charity nor did we want it to start pulling in profits from day one. But, it’s amazing to see the excitement of our customers when they meet someone who wants to hear them out and actually want them grow. Marinoid Marketing has three major pillar viz, Digital Marketing, Brand Management and Marketing Platforms.
Digital Marketing is helping up connect with a lot of star-ups who want to take their business online. We have catered to e-learning ideators, e-commerce shops, garment businesses, sports fanatics, etc. and they all have been amazing to work with. Our plan is to continue on this path for now.
Brand Management unit has also been exciting. We got a lot of enquiries from other branding agencies to work together because of our approach to fulfil a dream. Not everyone can understand how important a brand is to an entrepreneur. It’s their baby and it has to be treated special. Our consultants have had the pleasure of designing what was just a thought and making it a full-fledged brand identity manual. This guideline and approach will also continue in the year to come. We might try to join hands with some branding agencies so reach out if you are one of them!
Marketing Platforms is a straight forward game and our focus has always been on promoting tools that are absolutely necessary and that which will be used frequently. We do not promote any tool so there is no question of pushing it to any client either. We want to ensure our clients leverages the entire power of online applications while giving maximum time to growth their business. In the coming year we will add a considerable list of tools to our kitty so startups and SMBs rest assured we know it all!
In the coming years, we will add a new wing to our aircraft as well. Watch out for this space!
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About the Author: Kutan Shasar
FAQs
Yes, there is an hourly charge for consultation. Check our pricing page or drop us a note and we will tell you the details.
You will get a call from us within 24 hours or when you have scheduled a call. First meeting focuses on understanding your business problem and/or marketing request. We will brainstorm the need and discuss how to approach it. If you like the approach, we will discuss the commercials and kickstart the journey.
Marinoid has a different grammatical meaning. We coined it from two words viz Marketing + Droids. A futuristic approach to marketing. Our mascot ‘Noidy’ is designed and inspired by the movie, WALLE and shares the same emotional quotient.
PESO is an abbreviation for Paid – Earned – Shared – Owned. It is a marketing model derived to channel or organise our thoughts and efforts to include all aspects of marketing.
In simple terms, your website – your most critical asset. Focus most of your efforts on making this asset robust, scalable and simple. It should be your best replacement on the web and all your efforts should be circled around this asset.
A wise man once said – “If you throw peanuts, you will only attract monkeys!” At Marinoid, we focus on helping you achieve GTM first rather than focusing on our profits – so don’t worry we will help you regardless.
Digital Marketing is not magic. It is a science and art. Besides, there are various factors which decide ‘success’. Treat marketing as an investment centre rather than a cost centre. Understand and brainstorm as much as possible before committing to the plan.
Digital marketing is the component of marketing that utilises internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. (Wikipedia Definition)
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