#MindfulMinutes is a podcast hosted by Tanay Sarpotdar, a 3600 marketer, business consultant & speaker to brainstorm marketing ideas and strategies specifically for small and medium businesses.

All the episodes share different insights into how things should be or could be perceived to grow in marketing or to grow your marketing team. The topics have also been carefully chosen to open new possibilities based on personal experiences over the last fifteen years working in B2B marketing, digital marketing, and demand generation. The host continues to have interactions with people across the globe to ensure quality and relevance. Indian SMBs (and overall Indian talent) have a huge potential but most of it has been utilised to serve others. With initiatives like ‘Make in India’, there’s no better time to invest in Indian startups and work with strategy partners like Marinoid. Use this podcast to gather more insights and use it!

Remember, marketing is not a cost centre, it’s an investment centre – let’s treat it like one.

Season 2

Published Date: 14 Nov 2024

In this episode, we dive into the essential strategies that small and medium businesses (SMBs) can leverage to craft and sustain a compelling growth story. Drawing inspiration from Marinoid’s insightful article, “From Vision to Victory,” we discuss how SMBs can transform their vision into actionable, effective marketing strategies that drive long-term success. Join us as we explore the key elements of vision alignment, audience targeting, digital storytelling, and the latest tools in automation and AI to supercharge efficiency. Learn how agile marketing approaches can help you stay flexible, pivot quickly, and keep up with the ever-evolving landscape of customer needs.

Whether you’re an entrepreneur, marketing professional, or business leader, this episode is packed with practical tips and inspiring insights to help you build a resilient, growth-focused brand. Tune in and start turning your SMB’s vision into a powerful victory!

Listen now to get started on your journey from vision to victory.

Season 1

For the 4th episode, we have Shraddha Agrawal, founder of DigiDNA, an avid marketer, IIM grad and someone who enjoys helping companies achieve their dreams. Our experienced hosts will break down industry jargon, share success stories, and discuss common challenges faced by SMBs in their marketing endeavours. Whether you’re a business owner looking to elevate your brand or a marketing professional seeking actionable advice, this podcast is your go-to resource. Don’t let the marketing agency mystery hold your business back – let’s decode it together!

Join Tanay Sarpotdar for a dynamic conversation with Amarendra Chitale, an NLP Master Trainer, Coaching Psychotherapist, Founder & CEO of AgileNeuro, AgileNeuro Academy, Asian Association of Neuro Linguistic Programming, as we explore how #NLP (a powerful methodology) can revolutionise your #B2B mindset and drive unprecedented success.

We’re brainstorming the psychology of persuasion in this episode. In B2B marketing and sales, can persuasion techniques be used to better our conversion rates and customer satisfaction? Join Tanay Sarpotdar in unravelling this aspect with Amarendra Chitale, an NLP Master Trainer, Coaching Psychotherapist, Founder & CEO of AgileNeuro, AgileNeuro Academy, Asian Association of Neuro Linguistic Programming.

This is the first season, first podcast on #MindfulMinutes, that features Kunal Shah, a Healthcare marketer, Microbiologist, and an Alcohol Technologist. We’re diving deep into the critical marketing elements for B2B companies especially SMBs. Hear his thoughts on how things are deemed critical, why they become critical, etc. to better leverage them for your business endeavours.